

Health Care Philanthropy’s Secret Strategy: The Case for Building Campaign and Grateful Engagement Concurrently
As the campaign gains traction, it creates a sense of urgency and excitement that can be harnessed to fuel the grateful engagement strategy.


Harness the Power of Wave Campaigns
Wave Campaigns are transformative philanthropy in action. They allow for alignment among leadership, volunteers, strategic priorities and


The Benefits of Wave Campaigns
Q: Our organization has only done traditional, periodic campaigns but we are interested in learning more about wave campaigning. What are...


Campaigns in Times of Uncertainty and Financial Challenges
It is no secret the business of health care is experiencing one of its most tumultuous times in history. There is no shortage of reports...


Always Be Campaigning: The New ABCs of Health Care Philanthropy
By Heather Wiley Starankovic, CFRE, CAP The old ABCs of fundraising were to “Always Be Closing” a gift no matter the size or area of...


Why a Comprehensive Campaign Should be in Your Future
By John F. Donovan, CFRE Historically, fundraising campaigns were to support a periodic, capital-intensive organizational priority. It...


Health and Philanthropy Trends, Issues and Opportunities with Betsy Chapin Taylor
Accordant's Betsy Chapin Taylor, FAHP, discusses trends, issues and opportunities in health care and philanthropy during a January 2021...
