

Best Practice in Campaigns: A Standard, Not A Checklist
Best practice is helpful until a campaign hits real life. In health care philanthropy, the difference between “knowing the playbook” and winning often comes down to whether leaders are willing to do the unglamorous work: align priorities, name tradeoffs and show up consistently as partners in the ask.


Making the Case for Principal Giving Programs
This paper explores what differentiates principal giving to health care, what the data are beginning to reveal and how your foundation can prepare for a different level of philanthropic investment.


Authentic Donor Engagement: Unlocking the Power of Alignment
In Part 4 of this four-part series on authentic donor engagement, we discover how to translate appreciation into lasting, mission-driven investment.


How 2025 Forever Changed Health Care Giving
As we reflect on year 2025, the philanthropic landscape—particularly within health care—presents both significant opportunities and pressing challenges. For health care philanthropy professionals, this is the moment to rethink engagement models from the ground up.


Authentic Donor Engagement: Practical Moves that Build Donor Alignment
In Part 3 of this four-part series on authentic donor engagement, we explore practical moves that build donor alignment.


Authentic Donor Engagement: The Critical Role of Prospect Qualification
In Part 2 of this four-part series on authentic donor engagement, we explore the critical role of prospect qualification in health care philanthropy.


Authentic Donor Engagement: 10 Rules for Relationship-Driven Philanthropy
This four-part series traces the full progression of authentic donor engagement, from first conversation to long-term partnership. Each paper explores a core discipline that defines exceptional philanthropy. In Part 1, we will explore 10 rules for building meaningful donor connections.
