Harness the Power of Wave Campaigns
Wave Campaigns are transformative philanthropy in action. They allow for alignment among leadership, volunteers, strategic priorities and
The Benefits of Wave Campaigns
Q: Our organization has only done traditional, periodic campaigns but we are interested in learning more about wave campaigning. What are...
Five Elements of a Robust Grateful Engagement Strategy
Grateful engagement (formerly known as the “grateful patient program”) is a strategy that guides health care organizations to proactively...
Campaigns in Times of Uncertainty and Financial Challenges
It is no secret the business of health care is experiencing one of its most tumultuous times in history. There is no shortage of reports...
Planned Giving Officers: External vs. Internal Hiring
By James Gold Q: Do we need to hire a planned giving professional from outside of our organization? As a health care organization, we...
Are You Really Ready to Talk About Health Equity?
Q: Why has it taken so long for health care organizations to focus on health equity initiatives? I had the privilege to present at...
Building Trust with Philanthropic Partners
By Pamela Ronka Maroulis, FAHP, CFRE Trust is at an all-time low in our country. Because trust is at the core of philanthropy efforts, it...