SENIOR CONSULTANT FOR PHILANTHROPY OPERATIONS AND DATA
Debbie Ferguson, CFRE, brings more than 20 years of nonprofit experience to Accordant. Her background includes patient program creation and development; data solutions, updates and implementation; as well as program evaluations outlining successes, areas for growth and next steps.
Throughout her career, Debbie has worked extensively with cross-functional teams to help improve collaboration between frontline staff members and operations teams. She engages all key stakeholders to develop best practices for data integration and governance while supporting strategies for deploying data-driven decision making. By translating the significance of capturing and reporting meaningful data, Debbie brings valuable support to building pipelines for comprehensive campaigns and grateful patient programs.
Prior to Accordant, Debbie served as the Director of Annual Giving at Baptist Health of Jacksonville, Florida. She was responsible for building a program focused on developing meaningful relationships with mid-level donors to improve overall retention and qualify a pipeline of major gift prospects. She also created an innovative patient program designed to engage former patients who demonstrated high levels of patient satisfaction.
Debbie is a member of AHP and has previously presented at APRA-FL and CASE on the topic of using data visualization to drive campaign planning, strategy and prospect identification. Debbie received a degree in health science education from University of Florida.